Part 1
Part 2
Part 3
In this set of 3 videos, Jørgen Vig Knudstorp, CEO of LEGO Group, talks about the LEGO system of play. Knudstorp describes LEGO’s main objective to be the development of children and learning through play. He explains that play is a catalyst to learning and that hands-on or minds-on play is how children learn. With LEGO children have the opportunity to play and while playing be able to think extremely systematically. He described LEGO as a digital system, even in it’s physical form LEGO has the ability to teach the basics of algorithmic learning because it is a highly structured system. Knudstorp says, although boundary-less in what you can create, as a system there is a certain way that the six or seven thousand pieces available can fit together. He explains that with systematic play comes systematic creativity. Systematic creativity is not about creativity vs logic & reasoning, it’s about both at the same time. If systematic creativity can be harnessed through play then children will learn to be creative problem solvers. From this, Knudstorp describes the future of the world’s workforce, saying that “the world needs creative problem solvers, in the good old days of industrial society as a worker your biggest obligation was to do what you were told.” Further expanding that “no nation is going to survive with a workforce whose primary value is obedience.” We need more creative problem solvers in every sector of every economy. We need more people to ask questions about what they are doing everyday.